Google Adwords Quality Score Changing (Again)!

If they haven’t done it by the time you read this post, Google will be making changes to the way the Quality Score is calculated again. The good news is that they’re actually going to be a bit more transparent and display the score to us this time. Only time will tell if that’s the actual score of your page or something else.

Regardless, I see this as a good thing. Transparency seems to work quite well over time and I believe that Google needs more of it.

It’ll also save me the development time of trying to statistically figure out what affects the quality score

G-Man