Do You Overdeliver or Underdeliver?

Unless you’ve been living under a rock lately, you’ve probably seen how people are giving out tons of free information.

Take, for instance, Armand’s video training (soon to be taken down and sold as a product so watch them now) or John Reese’s new video on income.com. Great content and totally free.

Certainly, the free information is meant to promote their business (they’ve got to feed their family too!) but it’s great stuff that you can apply in your business now.

Several years ago when Internet Marketing hit the scene, there were quite a few people that just sold crap products - and there are still some out there.

However, as the years have passed, the public has gotten much smarter about the products that they buy. They learn who overdelivers and who doesn’t meet the promises in their sales letter.

I mentioned it before but Dennis Becker is one of the people who overdelivers in my opinion. I recently joined the Earn 1K A Day forum and along with the great discussion that goes on there, there are also products that Dennis regularly purchases himself and gives to the members.

One of the products is something called the 6 Figure List. It was a Warrrior Special Offer and had some great information in it.

A snippet of the sales page:

Here’s your chance to not only get the specific emails I used in my latest campaign (on the way to generating 6 figures in income) but also to see my exact test results and how they can help jump-start YOUR product or service campaign and uncover unrealized profit centers sitting right under your nose!

Dear Fellow Warrior,

I’ve written a book that has the power to revolutionize your email marketing efforts. It’s divided into 3 parts.

The first part is all about the marketing funnel system and how to use this “set it and forget it” model to boost your sales and conversions.

The second part shows you the exact emails I’ve used for my latest product, and their results–including the pre-launch early bird notification list, pre-sales (i.e. lead generation) emails, and post-sale emails designed to get you more profits, testimonials, feedback, customer loyalty, referrals, and more.

Just missing one of these critical emails could be costing you potential opportunities at this very moment.

I also comment on each and every email, telling you why I wrote what I did, and the reason behind each tactic I use.

Part 3 shows you a variety of ways to get MORE people signed up to your list, using some more well-known tactics and some not so well-known.

Plus I also elaborate on some of the copywriting techniques I used in my emails–and how you can use them for your own selling.

It’s actually a very meaty ebook unlike some of the ‘reports’ that people sell with useless information.

This is just one example of what the Earn 1K A Day forum has to offer.

I definitely give it two thumbs up.

G-Man